Let’s Talk Diamonds: Lab, Natural, and What No One Tells You

Here’s the thing: whether it’s Earth-grown or lab-made, a diamond is still a diamond. But your wallet? That’s where the difference really shows. And I’m not here to sell you a fairytale — I’m here to tell you what I would do, and what you should think about before spending thousands on sparkle.

Let’s get into it.

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👑 Are Natural Diamonds Really Rare? Or Just Really Good at Marketing?

Natural diamonds are old. Like, older-than-everything-you-own kind of old. And yes — certain types are rare (think: fancy colors, perfect cuts, no inclusions). But the truth is?

Most white diamonds on the market are not rare. They’re just priced like they are.

De Beers and the diamond industry basically invented the idea that your love = a big rock. Respect the hustle. But don’t get played.

If you’re buying a white natural diamond, you’re paying for the origin story, not the rarity. That’s not shade — that’s facts. And hey, some people want that story. Just know what you’re buying.

💸 Let’s Be Real About “Investment”

Here’s what no one wants to admit:
You will lose value the moment you walk out of the store.
Yes, even with GIA certs.
Yes, even with the cutest proposal story.

Natural diamonds are beautiful, sentimental, and maybe you pass them down one day. But if you’re buying one thinking it’s a financial asset?
Sis… buy gold or property instead.

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💖 Fancy Colors: Natural vs Lab

Now we’re talking.

Natural pinks, blues, greens — those are legit rare. And when I say rare, I mean you’re-competing-with-auction-houses rare.

Expect to spend $50k to $500k+ per carat if it’s real and untreated.

So when I see someone wearing a 2-carat pink diamond and they say “It’s natural”… I raise an eyebrow. Respectfully.

If you want to wear pink or blue diamonds that are actually affordable, go lab. You’ll save your sanity and your savings.